XLIVE Annual Conference & Expo is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

XLIVE Annual Conference & Expo
MGM Grand
Las Vegas, NV
November 17-20, 2019

Sally Lidinsky

VP, Event Ops & Ticket Sales
Professional Fighters League


Sally Lidinsky is the Vice President of Event Operations and Ticket Sales for the Professional Fighters League, the first organization ever to present MMA as a true sport that features a regular season, playoffs, and championship. Her primary areas of focus are the event day experience, including operations, fan engagement, and attendance.

Prior to joining the PFL, Sally was VP of Live Events for Townsquare Media, where she ran the company’s music festivals, including Country Jam, WE Fest, Taste of Country Music Festival, Headwaters Country Jam, Mountain Jam, and others. Additionally, she has produced expos, hot air balloon festivals, and triathlons throughout her 15 years in the event industry.


    Speaker List