XLIVE Annual Conference & Expo is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

XLIVE Annual Conference & Expo
MGM Grand
Las Vegas, NV
November 17-20, 2019

Monday, November 18
8:30 AM - 9:30 AM
  • Room:   Pre-Function Foyer
  • Monday, November 18, 8:30 AM - 9:30 AM

Read More


Monday, November 18
9:00 AM - 12:00 PM
  • Room:   311
  • Session Number:   XL101
  • Monday, November 18, 9:00 AM - 12:00 PM
The XLIVE City Visitor Bureau and and Destination City Workshop is an intimate senior-level forum taking place on November 18th that will bring together entertainment industry professionals, event technology providers, production specialists, and live event organizers for a comprehensive program of case studies, interactive roundtable discussions and informative panels with...

Read More

Making its return to the XLIVE Workshop Series, the M&A Workshop is the only forum for live event owners and their capital sources and advisors to discuss the opportunities and challenges of dealmaking in the rapidly changing live event space. XLIVE M&A brings together festival and live entertainment executives from...
Speakers
Clint Costa

Partner
Duggan Bertsch
Speaker

Gary Lynch

VP/Group Show Director
Informa
Speaker

Read More


Monday, November 18
1:00 PM - 1:15 PM
  • Room:   309 & 310
  • Monday, November 18, 1:00 PM - 1:15 PM
Speakers
Kye Browning

Conference Manager
XLIVE
Speaker

Read More


Monday, November 18
1:15 PM - 1:45 PM
  • Room:   309 & 310
  • Session Number:   XL103
  • Monday, November 18, 1:15 PM - 1:45 PM
We hear it every day, Millennials find more value in experiences over things. But what does that really mean? More importantly is it a phenomenon that is unique to Millennials? What exactly constitutes an experience? By studying the way different consumers live, we can actually see that there is a...
Speaker
Mark Harrison

President & CEO
T1 Agency
Keynote

Read More


Monday, November 18
1:45 PM - 3:00 PM
  • Room:   Exhibit Floor
  • Monday, November 18, 1:45 PM - 3:00 PM
The conference sessions are what makes XLIVE a special event, but it's the quality of our networking opportunities that truly sets us apart as the premier conference for live event organizers. At the heart of it all is an exhibit hall that you won't want to miss.  With over 100 of...

Read More


Monday, November 18
3:00 PM - 3:50 PM
  • Room:   320
  • Session Number:   XL106
  • Monday, November 18, 3:00 PM - 3:50 PM
  • Track(s) 
A brand's social impact is increasingly driving customer behavior and can have a significant effect on profit margins. Live events and immersive experiences provide a rich opportunity to tell the story of brand's good doing. but efforts often fall flat or are lost entirely. So how do you tell your...
Speakers
Heather Rees

Founder
Amplify Productions
Moderator

Gabriele Almon

Founder
Brian + Bullish (Storytellers Summit)
Speaker

James Cintron

CEO
Pledgeling
Speaker

Kirsten Ludwig

Founder & President
IN GOOD CO
Speaker

Read More

Live events these days involve so much more than just featured attraction, whether that be the game or the music or the performance. While the lineup is still key to a successful event, having other on-site experiences and fan engagement opportunities have become more critical. From immersive art activations to...
Speakers
Allison Shaw

Owner
Manic Monkee
Moderator

Cidnee Rich

Program and Events Manager
A3C Festival & Conference
Speaker

Mark Sperling

CEO
Group Y
Speaker

Read More

Learn how to grow yor event with the right people and employing the right marketing, site ops, AV, talent buying and sponsorship partners. Learn how to properly grow and scale your event, while avoiding the pitfalls of getting "the wrong deal".
Speakers
Steve Clayton

CEO
Sound Skilz
Moderator

Jereb Carter

Director of Business Development
Symbiotic Event Services
Speaker

Dmitry Petrov

Sr. Manager, Operations & Technology.
Fanza
Speaker

Chang Weisber

Founder
Guerilla Union
Speaker

Read More

  • Room:   318
  • Session Number:   XL104
  • Monday, November 18, 3:00 PM - 3:50 PM
  • Track(s) 
These days, festivals and live events live beyond just the week of the event. They have evolved into a platform for influencers to create buzz around the event all year round. Not to mention that the event has transformed into an original content platform 356 days a year. Join us...
Speakers
Gary Krantz

Founder & CEO
Krantz Media Group
Moderator

Aundy Crenshaw

COO, CMO & CFO
Dirtybird
Speaker

Chris Herche

Head of Marketing
Cinematic Music Group
Speaker

Fred Minnick

Bourbon Curator & Co-Founder
Bourbon & Beyond
Speaker

Read More


Monday, November 18
4:00 PM - 4:30 PM
As US states continue to open themselves up to recreational marijuana use and the Canadian government introduces legislation to legalize marijuana nationwide, many festivals are embracing the opportunity to have their events serve as local epicenters for cannabis culture. Our expert panel will break down their key strategies for successfully...
Speaker
Steve Clayton

CEO
Sound Skilz
Speaker

Read More

The esports Industry has continued to see record growth in viewership and revenue. As cities begin to look into building esports stadiums and colleges and universities begin building esports teams, interest in the business of esports is at an all time high. In this session, learn how esports got its...
Speaker
Matthew Gunnin

Founder and CEO
Esports One, Inc.
Speaker

Read More

  • Room:   318
  • Session Number:   XL109
  • Monday, November 18, 4:00 PM - 4:30 PM
  • Track(s) 
The use of brand sponsorships at live events continues to increase as the media landscape becomes more cluttered. Implemented correctly, event sponsorship can be an excellent marketing tool bringing many benefits to brand awareness including increasing your sales and reach, strengthening product credibility, and penetrating new demographic markets. In this...
Speakers
María Fernanda Fernández Delgado

Academic Coordinator of the Entertainment Business Management Program
Anahuac Cancun University
Speaker

Chris Herche

Head of Marketing
Cinematic Music Group
Speaker

Read More


Monday, November 18
4:40 PM - 5:30 PM
An amazaing live event experiences starts rests on the foundation of creating a great team. Building a successful live events team can be tough and challenging because it brings together a variety of opinions, values, past work experiences, upbringings, prior team experiences, work goals, and skills in communication and team...
Speakers
Tony Ponturo

Partner
Human Advantage
Moderator

Jenn Wolf

Advisor
Human Advantage
Speaker

Read More

In 2019, inclusion and diversity are a hot topic, in both the live event industry and greater society as well. It is essential that event producers ensure that their programs are designed to be inclusive and accessible, regardless of a guest’s ability and identity. Investing in and marketing a welcoming...
Speakers
Gerard Anthony

General Counsel
AFROPUNK
Moderator

Mr  Jeff Consoletti

Founder
JJ-LA
Speaker

Ms  Morgan Donly

Director of Customer Experience
Goldenvoice
Speaker

Mr.  Austin Whitney

President
Ten Fifty Entertainment and Accessible Festivals
Speaker

Read More

  • Room:   320
  • Session Number:   XL110
  • Monday, November 18, 4:40 PM - 5:30 PM
  • Track(s) 
As the world becomes more digital, consumers expect ticketing to become increasingly more seamless. Companies like Amazon have set the bar high for both customer service and 1-click purchases. Ticketing companies and live event producers are exploring applications of blockchain, RFID, cashless systems and protections to the secondary market to...
Speakers
Joe Killian

Founder & President
Killian + Company
Speaker

Sally Lidinsky

VP, Event Operations & Ticket Sales
Professional Fighters League
Speaker

Willie Litvack

CEO
SquadUp
Speaker

Joey Sutera

Director of Marketing
Seer Assets
Speaker

Read More

  • Room:   318
  • Session Number:   XL111
  • Monday, November 18, 4:40 PM - 5:30 PM
Nearly every touch point of an event operation requires internet connectivity to succeed. But not every WiFi and internet solution is created equal. Learn how cellular-based road cases have driven significant revenue for touring bands, dropped the internet cost and increased speeds for trade show exhibitors, and new approaches to...
Speakers
Kim Owens

VP, Strategy & Operations
FestiFi
Speaker

Damon Schrotberger

Founder & CEO
Festifi
Speaker

Read More


Monday, November 18
5:30 PM - 7:00 PM
  • Room:   Exhibit Floor
  • Monday, November 18, 5:30 PM - 7:00 PM
After the sessions are done for the day, join us on the exhibit floor for drinks and networking. 

Read More


Monday, November 18
10:00 PM - 11:59 PM
  • Room:   Area 15
  • Monday, November 18, 10:00 PM - 11:59 PM
You're invited to a sneak peek into the wholly re-imagined world of AREA15 - a retail, art, entertainment and events complex opening in Las Vegas in late 2019. Stop by the AREA15 showroom, filled with festival-inspired art installations by Henry Chang, Bart Kressa and Meow Wolf, for a glimpse inside...

Read More


Tuesday, November 19
8:30 AM - 10:15 AM
  • Room:   Pre-Function Foyer
  • Tuesday, November 19, 8:30 AM - 10:15 AM

Read More


Tuesday, November 19
9:30 AM - 10:20 AM
  • Room:   320
  • Session Number:   XL202
  • Tuesday, November 19, 9:30 AM - 10:20 AM
  • Track(s) 
Blockchain technology is everywhere and cryptocurrency has been a buzzword for quite a while. However, very few truly understand the value of blockchain technology outside of bitcoin. Perhaps some have ideas on how the fan experience can increase their marketing effectiveness and how to use cryptocurrency to create a more...
Speaker
Vladislav Ginzburg

Chief Development Officer
Blockparty
Speaker

Read More

  • Room:   318
  • Session Number:   XL201
  • Tuesday, November 19, 9:30 AM - 10:20 AM
  • Track(s) 
Live experiences are bringing the world closer together, metaphorically and literally. Yet, expanding an event property internationally raises all sorts of new challenges. Working with local entities on payments, sponsorships, production while supporting local artists and locations, as well as, navigating local cultural traditions  can be difficult. In addition, alternative...
Speakers
Lou D'Angeli

VP of Marketing & Public Relations
Cirque Du Soleil
Speaker

Michael Julian

Director, US & Canada
Elrow
Speaker

Ryan Kruger

President
The RKET Group
Speaker

Stephanie Selesnick

US Representative
Shanghai New International Expo Centre (SNIEC)
Speaker

Read More

  • Room:   319
  • Session Number:   XL203
  • Tuesday, November 19, 9:30 AM - 10:20 AM
  • Track(s) 
Art installations have always been a key element of the immersive nature of festivals but how can art be used to convey a sense of place and mood that make a festival truly unique? We’ll chat with leaders in the arts community to get their take on creating installations to...
Speakers
Jeremy Doucette

VP of Designs & Experiences
RWS Entertainment Group
Speaker

Tammuz Dubnov

CEO
Zuzor
Speaker

Ryan Edwards

Principal
Masary Studios
Speaker

Miguel "Mike808" Risueno

Creative Director and Production Designer
Production Club
Speaker

Read More


Tuesday, November 19
9:30 AM - 11:00 AM
  • Room:   309 & 310
  • Session Number:   XL207
  • Tuesday, November 19, 9:30 AM - 11:00 AM
The XLIVE Startup Showcase is coming back to the 2019 XLIVE Annual Conference program. Eight innovative organizations will be chosen to attend and pitch their product or service in front of a live audience and panel of judges to be declared both the 2019 XLIVE Startup Showcase winner and the...

Read More


Tuesday, November 19
10:30 AM - 11:20 AM
  • Room:   320
  • Session Number:   XL204
  • Tuesday, November 19, 10:30 AM - 11:20 AM
  • Track(s) 
No matter where you are or what type of live event you are producing, the environment around you WILL be impacted. For example, in the UK, festivals produce 23,500 tons of waste, use 5 million liters of fuel and emit almost 20,000 tons of carbon dioxide every year. Live event...
Speakers
Stephanie Katsaros

Founder & President
Bright Beat
Speaker

Michael Martin

CEO
r.Cup
Speaker

Mike Rouleau

Director of Operations
RBC Bluesfest
Speaker

Read More

Top visionaries in the business discuss the challenges and opportunities that led them to their career success, the current state of the live events space, as well as what they see happening in the near and far future.
Speaker
Brandon Lavoie

Director of Business Development
Front Gate Tickets
Moderator

Read More

With 8 out of 10 millennials saying they would rather purchase an experience as opposed to a physical object, brands and live events are learning how to hone in appeasing to this growing demographic which is reported to be 48% of total media audiences. Led by an expert panel, join...
Speakers
Frantz Cayo

Senior Director of Programming & Talent
BET Live
Speaker

Willie Litvack

CEO
SquadUp
Speaker

Jessica Reznick

President
We're Magnetic
Speaker

Stephanie Rosa

CEO
Festival Squad
Speaker

Rishi Shah

Partner
Versus Creative
Speaker

Read More


Tuesday, November 19
11:30 AM - 12:00 PM
  • Room:   309 & 310
  • Session Number:   XL208
  • Tuesday, November 19, 11:30 AM - 12:00 PM
Producing a successful and engaging event sometimes seems overwhelming, from F&B to talent there are a lot of things that going into creating an experience that your fans and attendees will never forgot. If you have ever been to a Las Vegas Golden Knights game, you know it’s much more...
Speaker
Jonny Greco

VP, Cheif Experience Officer
Las Vegas Golden Knights
Keynote

Read More


Tuesday, November 19
12:00 PM - 1:15 PM
  • Room:   Exhibit Floor
  • Tuesday, November 19, 12:00 PM - 1:15 PM
The conference sessions are what makes XLIVE a special event, but it's the quality of our networking opportunities that truly sets us apart as the premier conference for live event organizers. At the heart of it all is an exhibit hall that you won't want to miss.  With over 100 of...

Read More


Tuesday, November 19
1:15 PM - 2:05 PM
  • Room:   320
  • Session Number:   XL210
  • Tuesday, November 19, 1:15 PM - 2:05 PM
According to Billboard online 32 million people in the U.S. go to at least one music festival every year with millennials almost half of that number. Also trending is that 51% of the attendees identify as female.  Join us as the women who influence and shape this industry discuss their...
Speakers
Sally Lidinsky

VP, Event Operations & Ticket Sales
Professional Fighters League
Moderator

Carola Jain

Chief Marketing Officer
Spartan Race
Speaker

Karen Rappaport McHugh

Founder
Muddy Girl Productions
Speaker

Teresa Stas

Director
Green Cactus
Speaker

Read More

XLIVE case studies offer a great opportunity to hear from best thought leaders in the live event space. XLIVE case studies are presented by top executives and industry leaders that are transcending the live event market by elevating the intersection of events and immersive experience.
Speaker
Brian Strickland

CASE - Director of Sales, Live Events
Experient
Speaker

Read More

  • Room:   311
  • Session Number:   XL211
  • Tuesday, November 19, 1:15 PM - 2:05 PM
The esports industry has already redefined entertainment, including live events. Just in the US and Western Europe alone, more than 12 million gamers have attended live esports events in-person. Esports live events have become so popular that organizers have attracted some big non-endemic brands to sponsor tournaments like Coca-Cola, MasterCard...
Speakers
Sean Charles

SVP Publisher & Developer Relations
ESL
Speaker

John Davidson

Director of Business Development, Esports
PRG
Speaker

Read More

  • Room:   319
  • Session Number:   XL213
  • Tuesday, November 19, 1:15 PM - 2:05 PM
  • Track(s) 
Gone are the days of hard copy handouts, cash payments and not being able to engage with attendees. There have been so many technological advances in recent years, especially in the event tech sector. What tech are you the most excited about? What new technology is on the horizon? Does...
Speakers
Ted Cohen

Managing Partner
TAG Strategic
Speaker

Ian Simon

Managing Director
Strangloop Studios
Speaker

Simon St-Germain

Marketing Director
Klik
Speaker

Read More


Tuesday, November 19
2:00 PM - 3:00 PM
  • Room:   Exhibit Floor
  • Tuesday, November 19, 2:00 PM - 3:00 PM
The conference sessions are what makes XLIVE a special event, but it's the quality of our networking opportunities that truly sets us apart as the premier conference for live event organizers. At the heart of it all is an exhibit hall that you won't want to miss.  With over 100 of...

Read More


Tuesday, November 19
3:00 PM - 3:50 PM
Philanthropy and charity organizations have been around for ages and most recently have started to make appearances at a pantheon of festivals. They are a great way to raise awareness for a variety of causes. Festivals like Bonnaroo and Firefly have emphasized the importance of working together with its communities...
Speakers
Amir Mertaban

Chief Consultant
Coletto Consulting
Moderator

James Boyle

Executive Director
Halifax Pop Explosion
Speaker

Matthew Leone

Founder & CEO
Charity Bomb
Speaker

KC Mancebo

CEO
Clamorhouse Produtions
Speaker

Read More

  • Room:   311
  • Session Number:   XL214
  • Tuesday, November 19, 3:00 PM - 3:50 PM
The consolidation of music festivals over the past few years has led to a situation where festivals from Boston to Vancouver are ending up with similar lineups, especially towards the top of their bills. Artists and fans have begun to express their frustration over lineup homogenization but are there any...
Speakers
Tim Epstein

Partner
Duggan Bertsch
Moderator

Gerard Anthony

General Counsel
AFROPUNK
Speaker

Tyler Fey

President
Feyline
Speaker

Allison Shaw

Owner
Manic Monkee
Speaker

Read More

The presenters will examin the mass shooting that occurred at the Jacksonville Landing in August 2018 during the qualifying event for Madden19 esports event. During this discussion we will examin the lessions learned and references to providing good safety and security measures for live events, and especially the growing esports...
Speakers
Lou Marciani

Director
Ntl Ctr for Spectator Sports, Safety & Security
Moderator

Steve Albano

Principal & Director
Critical Infrastruscture Protection at Visual Plan
Speaker

Read More


Tuesday, November 19
4:00 PM - 4:30 PM
  • Room:   319
  • Session Number:   XL218
  • Tuesday, November 19, 4:00 PM - 4:30 PM
XLIVE Roundtable discussions are an in-depth forum for sharing best practices, solving similar challenges and engaging and networking with colleagues of comparable interests. The roundtable discussions are broken into tables of 8-10 individuals per table to discuss a wide variety of topics in the live entertainment and event space. Specific...
Speakers
Amir Mertaban

Chief Consultant
Coletto Consulting
Speaker

Stephanie Rosa

CEO
Festival Squad
Speaker

Jaima Schiffer

Director, Business Development
Innovative Group
Speaker

Teresa Stas

Director
Green Cactus
Speaker

Eileen Valois

SVP, Marketing Strategy
PRG
Speaker

Read More


Tuesday, November 19
4:30 PM - 6:00 PM
  • Room:   Exhibit Floor
  • Tuesday, November 19, 4:30 PM - 6:00 PM
The conference sessions are what makes XLIVE a special event, but it's the quality of our networking opportunities that truly sets us apart as the premier conference for live event organizers. At the heart of it all is an exhibit hall that you won't want to miss.  With over 100 of...

Read More


Tuesday, November 19
6:15 PM - 8:00 PM
  • Room:   309 & 310
  • Tuesday, November 19, 6:15 PM - 8:00 PM
Have you ever wanted a behind the curtain look into the fast growing esports market? Join us for this exclusive screening of Against the Odds, a documentary following the ups, downs and twists of esports orgranization, Team OG, in their fight to win one of the largest esports tournemants in...
Speakers
Joseantonio "GrizzlyMug" Danner

Co-Founder & Head of Creative
705 Hollywood
Speaker

Aaron Saffa

Co-Founder
705 Hollywood
Speaker

Read More


Wednesday, November 20
8:30 AM - 10:30 AM
  • Room:   Pre-Function Foyer
  • Wednesday, November 20, 8:30 AM - 10:30 AM

Read More


Wednesday, November 20
9:30 AM - 5:30 PM
  • Room:   319
  • Session Number:   XL305
  • Wednesday, November 20, 9:30 AM - 5:30 PM
XLIVE and LDI present The LiveX Synposium, a full-day symposium on immersive experiential design. From brand activations to cutting-edge entertainment, the experience is the thing, and the more immersive the better. Meet the players, from the agencies that serve as the creative catalysts for brand activations and producers that create...
Speakers
Bob Bonniol

Chief Creative Officer
Mode Studios
Keynote

Austin Johnston

Founder and CEO
AKJOHNSTON
Keynote

Andrea Michaels

President
Extraordinary Events
Moderator

Greg Christy

Co-Founder/ CEO
Brite Ideas
Speaker

Ashley Crowder

Founder & CEO
VNTANA
Speaker

Michael Fullman

Chief Creative Officer
VT Pro Designs
Speaker

Matt Kenagy

Senior Director of Sports Marketing
Caesars Entertainment
Speaker

Jonathan Martin

Principal Designer
ShowTec
Speaker

Andy Merkin

Producer
Moment Factory
Speaker

Nick Rivero

Co-Founder
Meptik
Speaker

Gary Standard

President & CEO
WorldStage
Speaker

Read More


Wednesday, November 20
10:15 AM - 11:00 AM
  • Room:   311
  • Session Number:   XL301
  • Wednesday, November 20, 10:15 AM - 11:00 AM
This seesion will explore the unique concepts and creative ways to promote brands at an event with distinguished taste, memorable impressions on the guests, and heavier ROI for both the brand and the event.See through the looking glass at the good, the bad, the ugly, and the exceptionally executed ways...
Speakers
Amir Mertaban

Chief Consultant
Coletto Consulting
Moderator

Joe Lucchese

Creator
Pro-Ject
Speaker

Chris Racan

SVP Business Development & Strategy
Speaker

Read More

  • Room:   318
  • Session Number:   XL302
  • Wednesday, November 20, 10:15 AM - 11:00 AM
  • Track(s) 
There are more than 1,000 fan conventions and gaming events in the United States. However, few brands currently work with these highly activated events that provide authentic engagement opportunities for those wanting to get in front of the millennials and gen-z demographics. This panel will examine some of the unique...
Speakers
Jessica Merriman

MomoCon Co-Chair, Dragon Con Outside Events Director, JapanFest Anime Village Director
MomoCon LLC
Speaker

Christopher Stuckey

MomoCon Co-Chair, Dragon Con Business Development
MomoCon LLC, Dragon Con
Speaker

Read More


Wednesday, November 20
11:15 AM - 12:00 PM
  • Room:   311
  • Session Number:   XL303
  • Wednesday, November 20, 11:15 AM - 12:00 PM
As esports' popularity continues to become mainstream entertainment and with the likes of Tyler "Ninja" Blevins and Hyper X evangelizing that everybody can be a gamer,  traditional entertainment platforms have risen to the challenge of finding ways to incorporate esports into their already existing offerings. This includes the Hyper Play...
Speakers
Chris Mann

President
Ultimate Media Ventures
Speaker

Ryan Ruden

SVP Exp Mktg & Bus. Dev.
Columbia Records | Sony Music
Speaker

Read More